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Ad-Targeting Guidelines by Mozilla is a free, ready-to-use Data Protection & Privacy template you can open, customize, and download on GitLaw. It gives you a professionally structured starting point, so you never have to draft from a blank page. The wording is plain and modern, organized into clear sections that are easy to read, edit, and adapt to your own situation before you share or sign it.
Reach for this Data Protection & Privacy template whenever you need a reliable agreement quickly and want to be sure the essentials are covered. It suits individuals, freelancers, startups, and established businesses alike. Instead of paying for a document drafted from scratch, you can start here, tailor the details to your arrangement, and have a polished draft ready in minutes. This version is drafted with United States of America in mind, though you should always review the final wording against the laws that apply to you.
A well-drafted Data Protection & Privacy usually sets out the parties involved, the scope of the agreement, and each side's rights and responsibilities. Expect sections covering key terms and definitions, how long the agreement lasts, how it can be ended, and what happens if something goes wrong. This template brings those building blocks together in a sensible order, so you can focus on the specifics rather than worrying about what to include. Open it to read the full document, then sign up to edit, negotiate, and e-sign it directly in GitLaw.
Updated 9 December 2025
This document outlines Mozilla's ad-targeting guidelines, focusing on privacy-conscious marketing efforts. It details specific prohibited tactics, such as site and impression retargeting, cross-device targeting, and using Mozilla's first-party data for look-a-like audiences. Conversely, it lists approved tactics including contextual, device, OS, geographic, daypart, browser, and demographic targeting, providing clear boundaries for agencies working with Mozilla.